How Myopia Care Became My Practice’s Growth Engine

How Myopia Care Became My Practice’s Growth Engine

Learn why adding myopia management to your practice isn’t just good for your patients but also your business and the steps you can take to drive growth.

Recently Published
The EyesUp: Contact Lens Edition
OPTOMETRY STUDENTS
The EyesUp: Contact Lens Edition

Play along with the game EyesUp to find out if you can identify four key variables in contact lens comfort within the time limit.

Putting Insights from DEWS III Into Clinical Practice
CLINICAL GUIDES
Putting Insights from DEWS III Into Clinical Practice

Sit down with Drs. Dierker and Quint as they discuss practical strategies for implementing clinical insights from DEWS III into everyday practice.

Atropine vs. Glasses vs. Contacts: Understanding Myopia Control Strategies
CLINICAL GUIDES
Atropine vs. Glasses vs. Contacts: Understanding Myopia Control Strategies

Review key findings from clinical trials on the efficacy and safety of low-dose atropine, spectacles, and contact lenses to slow myopia progression.

Raazia Syedda, ODSeptember 10, 2026
Clinical
The B Vitamin Conversation You Should Be Having with AMD Patients
PHARMACEUTICALS
The B Vitamin Conversation You Should Be Having with AMD Patients

Join Drs. Epshtein and Vakharia as they review clinical evidence on the association between B-vitamin supplementation and a potential reduced risk of AMD.

The High-Performance Contact Lens Workflow: Save 10+ Minutes Per Patient
PRACTICE METRICS & ANALYTICS
The High-Performance Contact Lens Workflow: Save 10+ Minutes Per Patient

Review how a standardized, cross-trained contact lens workflow can save over 10 minutes per patient while capturing the revenue advantage of contact lens care.

Boi-Dieu Nguyen, ODSeptember 21, 2026
Our Journey to Finding the Right Presbyopia Drop
CLINICAL GUIDES
Our Journey to Finding the Right Presbyopia Drop

Sit down with Drs. Rachael Wruble and Mahsa Masoudi as they discuss their journey to finding the presbyopia drop that best fit their practices.

Careers
I Saw It on TV: DTC Pharma Marketing and the New Eyecare Patient
OPTOMETRY INDUSTRY INFO
I Saw It on TV: DTC Pharma Marketing and the New Eyecare Patient

Sit down with Drs. Lang, Garlich, and Dierker to review the impact of direct-to-consumer (DTC) pharmaceutical marketing on eyecare patients.

Utilizing AI to Increase Eyecare Practice Efficiency
PRACTICE MANAGEMENT
Utilizing AI to Increase Eyecare Practice Efficiency

Discover artificial intelligence (AI)-based platforms that eyecare providers can use to solve workflow problems to improve practice efficiency.

Kyle ShechtmanAugust 14, 2026
How AI Can Streamline Contact Lens Workflows
PRODUCTS & TECHNOLOGY
How AI Can Streamline Contact Lens Workflows

Learn how eyecare practitioners can integrate artificial intelligence (AI) into their contact lens workflows to improve practice efficiency and profitability.

Ketaki Nene, ODAugust 5, 2026

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