Putting Scale to Work for Independent Optometry
Learn how IDOC Labs helps practices put global scale to work, with Clerra simplifying dispensing, reducing costs, and protecting margins.
New Content
The Ocular Surface Burden in Glaucoma: What the Evidence Actually Shows
Step-by-Step Guide to Pupil Testing with Flowchart
Learn how optometrists can approach pupil abnormalities to identify potential causes efficiently and download the diagnostic and management workflow.
An Exploration of the Future of Dry Eye Therapy
Review current and emerging therapies that have the potential to change the dry eye treatment paradigm beyond symptom management to disease modification.
2026 Retina Report
Download the free report to learn how eyecare professionals are managing retinal disease in 2026!
Topics
Assessing and Managing Retinal Tears as an Optometrist
The Digital Dilemma: Protecting Pediatric Vision in a Screen-Heavy World
The Ocular Surface Burden in Glaucoma: What the Evidence Actually Shows
Join Drs. Brujic and Schmidt as they discuss pearls for managing patients with concomitant ocular surface disease, Demodex blepharitis, and glaucoma.
Beyond Co-Management: A New Growth Model for Optometry Practices
How optometrists are expanding their patient care capabilities through office-based surgery
Step-by-Step Guide to Pupil Testing with Flowchart
Learn how optometrists can approach pupil abnormalities to identify potential causes efficiently and download the diagnostic and management workflow.
Clinical Specialties
An Exploration of the Future of Dry Eye Therapy
The Impact of Presbyopia Drops on Optical Sales
Join Drs. Schaeffer and Chima as they discuss the impact of prescribing presbyopia drops on optical sales and patient care in clinical practice.
Benchmarking Your Contact Lens KPIs: What Top-Performing Practices Are Tracking
This article outlines which contact lens KPIs to track, how your optometry practice compares to industry benchmarks, and where to adjust to increase revenue.
Beyond the Sales Rep: Understanding Who’s Who in Industry
Discover who does what inside industry and how knowing the differences can save you time, find research opportunities, address insurance issues, and more.
Careers
I Saw It on TV: DTC Pharma Marketing and the New Eyecare Patient
Utilizing AI to Increase Eyecare Practice Efficiency
Featured Writers
Become a Writer
Beyond Co-Management: A New Growth Model for Optometry Practices
How optometrists are expanding their patient care capabilities through office-based surgery
