“Ray-Ban Authentic” enhanced with Essilor technology.
More optometrists are choosing to sublease—here's why it can be your best career move yet.
Independent practices find support to deliver uncompromised patient care through Win Together with Essilor Rewards.
EssilorLuxottica 360 is designed exclusively for independent eyecare professionals to help practices increase revenue and consumer traffic, and enhance the patient experience.
New Varilux Comfort Max lenses stretch the useful vision zone to bring all day long vision comfort and postural flexibility to progressive wearers.
We surveyed 619 optometrists and practice owners to discover the most important qualities, frustrations, and uses of EHRs in optometry practices. Download the free report!
Launch of new national eye care brand signals transformation in optometry field brought on by aging population and non-traditional competitors. Medical Optometry America's Regional Clinical Director Dr. Leslie O'Dell will manage Shrewsbury, PA location.
New Varilux Comfort Max stretch the useful vision zone to bring all day long vision comfort and postural flexibility to progressive wearers.
Integrating TV, online, and social ads, the campaign encourages patients to consider their vision and enables swift action to book an appointment with their local Essilor Expert.
Essilor Anti-Fog Solutions enable ECPs to address the strong consumer need for comfortable, uninterrupted vision while wearing face masks.
Combined lens and frame offer will include a $50 rebate on the most sought after Luxottica frame brands coupled with Essilor’s most advanced lens technologies.
Essilor and Essilor Vision Foundation donations went to hospitals and first responders, optometry schools, and Vision Source, with safety kits being sent to employees.
Optometrists play an increasingly critical role in the treatment and management of glaucoma. This Glaucoma Awareness Week, check out our 5 tips for managing glaucoma, and join the giveaway!
Take a look at what these panelists have to say about everything from cold starts to warm starts, to becoming a million-dollar practice.
Essilor Crizal® lenses recognized by the Skin Cancer Foundation for their safe and effective protection against UV light.
Three practice owners talk about their career journeys and how they found their niche as Luxottica Independent Practice Owners.
EDGEPro is extremely powerful; its reports and benchmarks are its sexiest features. People like features and they like visualizing them. In this article, we will break down the most important reports that EDGEPro can generate.
It's beyond frustrating when, no matter how great your treatments are, your patients just won't stick to them. A medication is only as good as its use, after all. What are some of the underlying factors behind noncompliance and what can YOU do to prevent it?
Press Release: Essilor Laboratories of America to Move Bell Optical to State-of-the-Art Industrial Lab in December. Read the full story.
Dr. Kate Gettinger discusses contact lens fitting strategies for new contact lens wearers including how to best select a lens for each individual patient.
Dr. Jennifer Chinn talks Transitions Signature GEN 8 Lenses including everything you need to know about the latest in photochromic technology.
Devon Kennedy discusses graduating from optometry school and those critical things needed in order to kickstart your career.
Considering working in a refractive surgery center? This article will give readers an inside look at what it is like practicing for LasikPlus along with the career growth opportunities facilitated by this environment.
Dr. Emily Evans discusses intraocular lenses and cataract surgery referrals and what optometrists need to know in order to be successful.
We’ve put together this massive optometry billing and coding guide and cheat sheet for optometrists just starting out or for experienced ODs who want a thorough refresher.
Prescribing the best progressive lenses should always be a top priority for eye care professionals. Here are some reasons why!
Dr. Andrew Fischer discusses types of reusable contact lens options if daily disposables are not an option and some things to consider.
Optometrists play a large role in the optometric industry, both at the level of patient care, but also at the level of indsutry companies who influence it.
This year's National Vision Optometry Continuing Education Symposium was the biggest yet. Learn about the event and some key takeaways from it.
Optometry students interested in participating in the 2020 OneSight vision clinic can apply online for consideration. Applications will be accepted through December 10. 2019.
ABB OPTICAL and RevolutionEHR Announce Collaboration for Efficient Product Ordering and Delivery. Read the official press release.
Nora Kuby from Illinois College of Optometry was crowned the annual AOSA Student Bowl winner. Read what other schools walked away with prizes and awards.
John Fowle has been named Chief Financial Officer for Rev360, the company that delivers RevolutionEHR. Read the press release here.
This is a complete guide on how to get your license via reciprocity in order to practice optometry in every state. Every state has different requirements.
Here is a complete guide to continuing education for optometrists: the requirements for each state, where to get it and how much it costs!
Dr. Will Tantum shares his experience as a #DifferenceMaker as he returns from the medical eyecare mission trip to Southeast Asia.
In this article, we highlight what it's like to be an optician at BJ's Optical—from onboarding and training to employee perks and insight into an average workday.
The following is a complete guide on how to get your optometry license to practice optometry in every state. Every state has different licensing procedures.
In an effort to help eye care practices stay competitive in their optical, Rev360 developed twelve84, an eyewear service for RevolutionEHR users.
Dr. Suzanne LaKamp discusses causes of poor vision in the absence of obvious ocular disease in otherwise healthy patients.
In this article, Dr. Nicole Simon shares her experience working in corporate optometry right after graduating from optometry school.
Multifocal contact lenses have undergone much advancement over the years; however, still present a challenge when it comes to fitting them in patients.
ESSILOR OF AMERICA ANNOUNCES AVA (ADVANCED VISION ACCURACY) - Read the official press release and what that means for practices and patients.
Shannon Collins Thackray has been named Vice President of Human Resources for Rev360. Read the official press release here.
We hosted a YouTube Live!
Scott Filion has been promoted to CEO of Rev360, the company that delivers RevolutionEHR to eye care professionals (ECPs) across the country.
On Sunday, March 3, at 5PM PST, we'll be hosting a YouTube Live with Jackie Garlich of 20/20 Glance recapping all the FDA approvals in eyecare in 2018!
The new CEO of Rev360 is doing a lot to change the way the company interacts with customers and ECPs and how they respond to feedback.
Essilor recognizes #DIFFERENCEMAKERS with a mission trip to southeast Asia. Read the official press release and learn about the honorees selected to attend!
There are many electronic health records to choose from. Here are the major highlights of RevolutionEHR and why it works so well in our optometry practice.
Corey Crawford is now VP of Operations for RevolutionEHR. Read the official press release and details in this article on NewGradOptometry.com.
In this YouTube Live, we discuss the NBEO Optometry Boards Part I and reveal study tips, resources, and how to best prepare!
Essilor of America partners with top vision experts to combat rise of myopia. Learn more by reading the official press release.
Essilor of America announces instant $100 promotion - a new intitiative to help optometry practices capture second pair sales.
Essilor Experts is a great way new and established optometry practices can grow their businesses and patient base. Here's what you need to know.
In this article, 4 ODs share their experience as Luxottica independent optometrist practice owners working in various corporate brands.
Luxottica has announced students for May 2019 OneSight Clinics. Read the official press release for more details regarding the event.
Optometrists get to do incredible things. Here are 4 cases managed by Optometrists in National Vision Locations that potentially saved lives.
In this video interview, we sat down with Dr. Fayiz Mahgoub who shares why students and ODs should attend optometry conferences.
In this video, several panelists reflect and share what they wish they knew in optometry school before graduating. Hear what they have to share!
In this video interview, we sat down with Dr. Jennifer Lyerly who shares her top doctor driven dispensing tips for optometrists.
Official Press Release: Rev360 Welcomes Healthcare Technology Leader Scott Filion as President and COO.
In this video interview, we talk to Emilie Seitz, who shares her experience and tips on the best ways optometry students can network.
In this video interview, we speak to Dr. Kristin O'Brien on opening an optometry practice cold including some major considerations one musth have.
In this video interview, we sit down with Dr. Fayiz Mahgoub and talk all about optometry and entrepreneurship and what that means.
In this video interview, we sit down with Tyler Leuenberger to discuss how to choose the best optometry externships that will fuel your learning!
In this video interview, Dr. Bridgitte Shen Lee talks using LipiFlow to treat dry eye and meibomian gland dysfunction. Learn more in this video.
In this video interview, Dr. Jennifer Lyerly talks solutions for eyestrain, particularly for those patients who are emmetropic.
This World Sight Day, Essilor will recognize those eyecare professionals who embody the company’s mission with its DifferenceMakers campaign.
Dr. Ben Collins shares his experience and discusses what it is like and what you can expect working in an optometry ophthalmology practice.
Founder and CEO of Rev360, Dr. Scott Jens talks how Rev360 is helping optometrists serve their patients better. Learn more in this video.
In this video interview, Dr. Matt Geller and Dr. Fayiz Mahgoub discuss top book recommendations for optometrists. Here's what you can use to learn.
In this video interview, we speak with Dr. Josh Johnston on what you need to know about dry eye disease, and how you can help these patients.
The shift from fee for service in optometry to value or outcome based models of reimbursement is on the horizon. What does that mean for optometrists?
When it comes to optometry students and networking, success oftentimes requires exiting your comfort zone. Here's how to go about it!
ZEISS is going to be releasing an important update for their Humphrey Field Analyzer 3 (HFA3). Here is what you need to know about this free upgrade.
Official Press Release - Essilor announces specialty lenses and a new specialty lens lab in the US. Read the details here.
With the New Transitions Lenses, there are more options than ever before to meet the eyecare and fashion needs of our patients.
There can be a massive difference in success when it comes to prescribing a toric contact lens. Lenses have different designs and characteristics.
Dr. Jennifer Lyerly talks multifocal contact lenses and other solutions for digital eye strain in this video interview at the AOA conference.
In this panel discussion, we talk how to build a dry eye practice that can generate new revenue for your eyecare practice.
Dr. Donald Korb talks the advancement of contact lenses in this video interview hosted at SECO. He shares his discoveries in the contact lens industry.
Adding specialty contacts to your practice can be easy! In this interview, we cover fitting, fees, and marketing your new services.
We hosted a YouTube Live with Pete Hanlin of Essilor and talked about harmful blue light including facts, fiction, and solutions surrounding this topic.
Dr. Bridgitte Shen Lee talks digital eyestrain and blue light in this video interview from SECO. Hear what she has to say regarding these topics.
It's that time again! VEW 2018 is right around the corner. We're raffling off AirPods if you register for Vision Expo West.
Rev360 launches RevImaging, a cloud-based image management solution for optometry practices that utilize its business solutions.
We're hosting a YouTube Live with Dr. Robert Africano on his experience as a National Vision affiliated Optometrist and what his average workday is like.
In this YouTube Live, we answer how to get credentialed in optometry with credentialing expert Dr. Eric Botts. We take you from start to finish!
Blue light blocking lenses have become increasingly popular among patients and consumers. Here is why and what you can offer them.
Applications are now open for the 2019 Student OneSight clinic to a yet-to-be-determined global location next May. Apply now for consideration!
The Essilor Ultimate Offer proves to be game-changing program for eyecare practices while providing patients with their best possible vision.
There are certain pieces of optometric equipment that practices could not operate without. Here I detail the most important equipment in my practice!
In this panel discussion, we talk marketing and strategies optometrists can use to empower their opticals to create a more successful optometry practice.
Managing optometry staff can be challenging, especially as a new graduate OD. Here are some tips to help you along your way.
Whether you are talking about the relationship between doctors, doctors and patients, or doctors and staff, a lack of trust can destroy your practice.
Essilor of America announces the launch of Essential Blue Series lenses. Learn about what new blue light protection options you'll have for your patients!
The Acuvue Brand portfolio houses numerous contact lens options and consumer eye products. Here is a guide to understanding them.
It is critical to get involved in optometry beyond just practicing and seeing patients. Advocacy efforts, leadership and networking is critical. Here's why.
Fourth year optometry student, Jessica Chan, shares her top tips and challenges of making your way through optometry school in this video interview.
The Lens Butler is a service available to eyecare practices that aims to deliver a new patient experience and facilitate growth in your practice.
The NBEO Part I Exam is one of the most challenging exams you will take in optometry school. Here are a few tips in the final weeks of preparations.
Vision Expo East 2018 promises to be a fantastic event. NGO and Covalent Careers will be there hosting some fantastic live panels and films.
In this video interview, Dr. Anna Lam shares her experience opening an independent practice in a Target Optical. Learn if this is a good choice for you!
Rev360 is pleased to welcome Bill Kastein as Senior VP of Services and Products. Read the official press release here.
Rev360 launches "Pulse," a Practice Performance Dashboard within RevolutionEHR. Read the official press release and all the details here.
Starting a medical optometry practice begins with understanding how to bill and code. Here is what you need to know to get started.
One decision you will have to face as a practice owner is what vision insurance plans to accept. Here are some things to consider.
With the introduction of new disruptive technologies technology is playing a massive role in the way we deliver eyecare more than ever before.
Luxottica today announced winners of the 2017 Luxottica Eye Care Optometry Scholarships. Read more about it in these press releases.
Optometrist credentialing must be completed in order to examine patients on various insurance panels. Here is what you need to do in order to get started.
Opening an optometry practice cold can be extremely gratifying. It is something that takes hard work and many considerations. Here's what you need to know.
The Ultimate Lens Package represents three innovative lens technologies in a single ophthalmic lens. Read the official press release here.
In this panel discussion, some extremely talented individuals talk about how to improve optometry practice marketing by 10 fold!
It's not easy opening an optometry practice cold. Experts at iCare Advisors LLC share valuable information with aspiring practice owners in this interview.
Essilor designed the Ultimate Lens Package to meet several patient needs in one single ophthalmic lens solution. Here is what you need to know.
Tribrid lenses are the result of lens innovation that represents the next step in thin, durable lenses. Read all about them here.
This experienced optometrist gives valuable advice to new graduate ODs on technology and how to implement it within practice.
Discover what these individuals in different stages of their careers have to say about the future of optometry and how things might look down the road.
Luxottica North America partnered with AOSA to create a program for optometry students to learn private practice building.
OpTranslate is a mobile app that helps optometrists conduct eye exams on non-English speaking patients. Currently available in select languages.
The following press release sheds light on the Essilor and Luxottica merger along with the inner-workings with antitrust authorities.
Luxottica Retail North America reveals the new Luxottica Eye Care Optometry Scholarship program in support of eligible students of Optometry in the U.S.
ESSILOR OPTOMETRY STUDENT BOWL CELEBRATES 26th ANNUAL COMPETITION. This year, it was Illinois College of Optometry emerging victorious.
Vision and learning disabilities can sometimes go hand in hand. Here's how eyecare providers can play a role in helping these patients.
In this series of video interviews with Scot Morris O.D., discover some important career tips for new graduate optometrists starting their first job!
Medical foods are playing an increasing role in healthcare. Here is what you need to know about medical foods in eyecare and how they might be beneficial.
If you want to build a vision therapy practice, you'll need a strong referral network and will need to be a good communicator. Here's what you need to know.
Maintaining a healthy macula is vital for vision. Here is what you need to know about macular health, risk factors, and macular pigments.
Learn some important tips about private practice optometry in this series of video interviews with Scot Morris, O.D. filmed live at Vision Expo East.
In this video interview series, Dr. Bridgitte Shen Lee talks 3 layers of anti-aging eyecare and building the perfect team to manage these patients.
There are several ocular emergencies that we should be aware of. It is important that you treat these conditions promptly.
Dr. Alan Glazier talks practice culture in this video interview. Find out who is responsible for creating it and why it is so important.
In this video interview, Ben Gaddie O.D. talks about leadership, and how to build your practice and brand without losing your practice identiy.
Optometry students have an incredible opportunity to complete a summer internship at Essilor Headquarters and gain valuable industry experience.
Find out in this video interview where to find optometry consulting opportunities and how to prepare yourself to be a candidate for potential positions.
There are many toric contact lens options available for patients with astigmatism. Be aware of the different lens designs which can influence success.
For those optometrists considering opening a private optometry practice, here is everything you need to know to be successful.
In this interview, Dr. Alan Glazier provides tips on knowing when to bring on an associate optometrist to your practice and what qualities to look for.
RevolutionEHR is used by many optometry practices including my own. Here are my 5 top ehr features of this powerful platform!
Opening a private practice is a huge decision that requires a lot of thought. Here are answers to common questions you will face!
This infographic will highlight the long history of contact lens legislation and innovation including important milestones along the way.
There are incredible benefits of tea tree oil for ocular disease. In this interview, Suzanne Paulson, founder of Eye Eco, shares her passion for TTO.
Discover why completing an optometry residency was one of the best decisions this Optometrist made and how it has proven extremely helpful in her career.
There has been a lot of disruption in optometry, as well as other healthcare fields. Find out how Dr. Glazier combats these forces.
In this video interview, find out why staying up-to-date with clinical research is critical in decision making in practice.
Choosing a contact lens for your patient can be difficult with so many options. Identifying patient need is a critical component in choosing the right one.
Choosing a contact lens for your patient can be difficult with so many options. Identifying patient need is a critical component in choosing the right one.
In this video interview, discover what the Student Optometric Leadership Network (SOLN) is and how it is helping optometry students.
Find out what the top challenges facing optometry students are today, and what current students can do to overcome these turbulent changes in optometry!
Discover why it is important to stay up-to-date on new lens technology and how it can help your patients and your practice succeed.
Learn about the current state of the contact lens industry and what the deregulation of contact lenses could mean for patients and your practice.
Learn about the culture and strengths of RevolutionEHR and how their unique user support and customer feedback features can help new practice owners.
Dr. Vicky Wong reveals the top challenges as a new graduate optometrist, and how she overcomes these challenges within her professional and personal life.
Here's everything you need to know about ACUVUE® VITA™ Brand Contact Lenses. Learn about the science of these lenses and who can benefit from wearing them.
Social networking is changing the landscape of optometry. Find out how Dr. Wong utilized social networking to find her job.
Dr. Wong discusses why it is important to be comfortable with low vision and how to care for these particular patients in your practice.
Find out how an Optometrist got involved in online publishing, and how you can get involved or contribute to Newgradoptometry.com.
Here is how optometrists can best prepare for tax filing season. Learn how to keep up with quarterly tax payments and keep the IRS happy.
Shinola plans on entering the eyewear arena in 2017. Will this become the brand of choice for millennials, or will Warby Parker still maintain their allure?
Dr. Wong discusses how and why treating dry eye can be a great practice builder and increase patient satisfaction and referrals.
Being an optometrist is fantastic. However, new grads must always remember that there is more to life than optometry. Here's what you need to know!
Our industry partners at Johnson & Johnson Vision Care, Inc. have facilitated a way for us to take photos to contribute to a good cause. Find out how here!
In this video interview, Rebecca Lee, O.D. explains why she decided to pursue a residency rather than begin working in her family private practice.
Here are all the major highlights from Vision Expo East 2016 in New York City, a must attend event for young and experienced eyecare professionals!
Here are some key tips and reasons optometrists are fitting the 1 Day ACUVUE MOIST BRAND MULTIFOCAL for their presbyopic patients!
This article reveals the things to do at Vision Expo East, as well as things to see and eat in New York City!
This program can help take your medical optometry practice to the next level. Find out how in this article.
Here you'll find the ultimate guide to planning a successful Vision Expo East and trip to New York City!
Essilor is offering an incredible opportunity for optometry students and new graduates. Find out how to take your skills to the next level.
Progressive lenses are a common commodity in the ophthalmic world. Do you ever wonder what technology goes into developing progressive lenses?
This is why Acuvue Oasys® Brand contact lenses are a great option for those patients who wish to sleep in their lenses.
Here are five reasons why I would purchase glasses from Warby Parker!
Demodex blepharitis has surfaced in recent years, and is a hot topic within the eyecare community. Here is what you need to know about it!
A Roth IRA is an extremely valuable vehicle for young healthcare professionals to begin saving for retirement early on in their careers.
Vision Source announced that the network has reached a fundraising milestone in its Million Dollar Campaign benefitting Optometry Giving Sight.
Discover how often you should maintain your ophthalmic equipment, and what you can do to ensure its longevity.
ECP University is a fantastic resource for doctors and staff. This training tool is a great way to educate staff and increase and elevate their abilities.
We use it to assess vision. Everyone is familiar with it. This article reveals everything you need to know about visual acuity charts!
Dr. Benjamin Arthur shares his experience practicing optometry in the real world a few years after graduating, and highlights some pitfalls to avoid.
Here is how an optometrist, creator of LAVI Optic, started his own sunglasses company. Find out what makes LAVI Optic different from other sunglasses.
Dr. Gary Morgan talks blue light and eyecare. Hear what encouraged him to focus his efforts into understanding blue light and its implications.
Nicola Perini of Luxottica shares with us the fundamental key to success in the ever changing landscape of eyecare, teamwork.
Vivid Vision, a technology company, gives optometrists a different way to provide vision therapy to patients with binocular vision disorders.
These are several things that new graduates would like potential employers and senior doctors to know when considering us for careers in optometry!
There's a big difference in tax obligations as an independent contractor vs employee. Find out how tax requirements differ between these classifications.
Social media can drastically improve your practice's presence. The Vision Institute can enhance your social media strategy and capture a larger audience.
These are several reasons why I would not purchase glasses from Warby Parker. Warby Parker can be a great resource for certain consumers, but not everyone.
HHS sets clear goals and timeline for shifting Medicare reimbursements; paying providers based on quality, rather than quantity of care they give patients.
Where to find optometry jobs? What to look for in a contract? What to consider before accepting a job? These questions are answered in this video interview.
How many optometrists are in each state? Check out this infographic to find out!
Understanding acuvue contacts and ultraviolet light can protect patients from the harmful effects of UV light on the eye and improve quality of life.
Antonio Chirumbolo attended the SUNY College of Optometry and returned to his hometown, Pittsburgh, Pennsylvania to practice shortly after graduating. He now works in a large private practice setting providing care to his local community. In addition to patient care, Antonio possesses a marked interest in optometric industry. While not seeing patients, Antonio enjoys running, playing soccer, studying economics, and volunteering within his local community.
Here is how to use a 1098-E form for deducting student loan interest, reducing taxes, and claiming deductions. Using the 1098-E can save you lots of money in tax
How to estimate quarterly tax payments as an independent contractor. Many optometrists are treated as independent contractors as opposed to employees.
The following article serves as a resource guide on where and how to go about searching for jobs after graduation from optometry school. Where and how to look. What resources to use. How to get started!
Here is a guide on How To Join Medicare as an optometrist. OD Independent contractors on a 1099 status will need to follow these step-by-step instructions.