Ep. 4: How to Keep Practice Staff Happy and Productive

by Brian Chou, OD and Matt Geller, OD
Aug 26, 2019
2 min read

You might be an expert on clinical care, but running a practice means staff management—and we're here to help with that!


Optometry staff can make or break a practice. This isn't news: ODs rely heavily on the people staffing the optical and doing those crucial administrative tasks that keep a practice running. Sometimes, however, we can get so fixated on the clinical side that we neglect the human side of our practices, and make some errors in management that lead to a decline in productivity and staff happiness.

Join host Dr. Matt Geller, OD and guest Dr. Brian Chou, OD, FAAO, FSLS on Thursday, August 29th, at 11am PT, for Episode 4 of our Optometry Live series.

Dr. Brian Chou owns ReVision Optometry in San Diego, CA. He's owned two other optometric practices before ReVision, and outside of the practice is a frequent consultant for ophthalmic companies. He also provides expert testimony for litigation involving the optometric standard of care, and serves on the editorial review boards for Review of Optometry and Review of Cornea & Contact Lenses.

Here's what you'll learn about keeping your optometry staff happy and productive:

  • How tracking metrics will help incentivize optometry staff
  • When the customer is not always right
  • What team-building actually means
  • Why conflict resolution is a crucial skill for every optometrist—and how to develop it
  • and much more!

About Brian Chou, OD

Dr. Chou earned his Doctor of Optometry degree from UC Berkeley School of Optometry in 1999, then completed fellowship training at Jules Stein Eye Institute, UCLA School of Medicine, in the Cornea and External Disease Division. He is recognized as …

About Matt Geller, OD

Matt Geller, OD is the co-founder and CEO of CovalentCreative - an independently owned, eyecare professional-only, digital marketing agency that provides content, creative, and technology services for forward-thinking eyecare organizations. CovalentCreative is the parent company of EyesOnEyecare.com - a digital …

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