San Diego, California – May 18, 2022 – Eyes On Eyecare®, a digital publication that focuses on providing education and hiring services to the next generation of optometrists and ophthalmologists, reported record candidate growth for the first quarter of 2022 ending on April 1, 2022. Application and candidate submissions have risen 23% year over year, with 42% improvement in the qualified application rate due to improved technology and search optimization.
Eyes On Eyecare has helped hundreds of busy practices hire qualified doctors and staff through specialized job board and recruiting services, as well as through an industry-leading network of partner sites, including Review of Optometry, Vision Monday, and 20/20 Magazine.
Through market surveys and follow-up interviews with applicants, it has become clear that job seekers’ opinions of practices that focused on recruitment marketing and their professional company image were much higher than their opinions of companies that did not put an emphasis on their employer brands or company culture.
In the 2020 Optometry Millennial Workforce Report, a plurality of respondents (32.7%) noted that a poor office culture was the number one reason they would seek a new job after two years with an organization. 95% of respondents in the 2019 Optometrist Report stated that they researched an employer’s brand before applying to a job.
"We are seeing similar hiring trends to previous years, with a lot of activity during the end of Q1 and the beginning of Q2,” says Brett Kestenbaum, Co-Founder and COO of Eyes On Eyecare. “It’s great to see the increase in qualified applicants over the span of our positions and the success that recruitment marketing activities are having for our clients. Practices actively focusing on the culture of their organization are able to better attract great talent, which is a win-win for everyone involved."
Practices and companies looking to hire new staff can learn about the job board, full-service recruiting, and recruitment marketing services offered by Eyes On Eyecare by visiting eyesoneyecare.com/hire-now.
About Eyes On Eyecare
Eyes On Eyecare® is a digital publication that focuses on providing clinical and career education to the next generation of optometrists and ophthalmologists through premier content and virtual events, including Eyes On 2022, Eyes On Dry Eye, and Eyes On Glaucoma. Eyes On Eyecare is operated by CovalentCreative, which has launched notable brands like CovalentCareers, OptometryStudents.com, and NewGradOptometry.com. Based out of San Diego, CA, CovalentCreative boasts an elite team of nearly 30 individuals with a combined 50+ years of clinical, media, content, and talent acquisition experience in the optometry and ophthalmology space.
For more information, contact Brett Kestenbaum at 858-780-4455.