Published in Non-Clinical

Maciel Cruz On Eyecare in Minority Communities

This post is sponsored by Johnson & Johnson Vision
2 min read
Patient education, or lack thereof, is a crucial aspect of healthcare that's missing in minority communities.

The challenges of eyecare in minority communities

One of the biggest challenges posing minority communities when it comes to eyecare is education.
Minority communities have a higher risk for diabetes, high blood pressure, glaucoma, and oftentimes, they lack access to healthcare. Without proper access to care, how can members of these communities understand or be aware of health issues they may have?
Like many systemic health problems, many patients, whether members of a minority community or not, think because they are seeing well, that there's nothing wrong with their eyes. Unfortunately, many of them might be in the late stages of disease. Many of these situations could be avoided if there was simply more access to comprehensive eye examinations.

How optometrists can help lower-income communities

There are many things ODs can do even on a small scale level to help minority communities have access to better care.
We enjoy the benefits of having a small profession. This makes it very attainable to gather and partner up with colleagues in order to conduct vision screenings. This is a great way to reach out to these communities.
Participating in efforts like this has many benefits. First and foremost, it benefits these patients and can really make a major difference for members of these communities.
Secondly, it is a great way to provide exposure to your practice.
Finally, it is a fantastic way to advocate for the profession and generate interest in what we do on a daily basis and what kinds of services we provide.
Matt Geller, OD
About Matt Geller, OD

Matt Geller, OD is the co-founder and CEO of CovalentCreative - an independently owned digital marketing agency that provides content, creative, and technology services for forward-thinking eyecare organizations. CovalentCreative is the parent company of EyesOnEyecare.com - a digital publication that focuses on providing clinical and career education to the up-and-coming generation of optometrists and ophthalmologists.

Matt Geller, OD
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