Eyecare Resources

Learn why you should make it a point to educate your patients about sun protection and tips for doing so during their time in your office.

Educating Patients on Sunglasses and Ocular Health

Dr. Jennifer Chinn talks Transitions Signature GEN 8 Lenses including everything you need to know about the latest in photochromic technology.

Everything You Need To Know About Transitions® Signature® GEN 8™ Lenses

RevolutionEHR features many tools and resources that makes managing an optical easy from tracking inventory, to data analysis and instant order processing.

Managing An Optical Made Easy With RevolutionEHR

When it comes to analyzing the cost of prescription sunglasses, you'll quickly learn that the benefits far outweigh the cons.

The Cost of Prescription Sunglasses - Well Worth It

Dr. Arian Fartash talks developing sunglasses for kids, and how she went about starting her own frame line in this YouTube Live!

Dr. Arian Fartash Talks How To Start a Frame Line

A great pair of glasses is only complete with anti-glare treatment. Here are some of the major reasons why every pair of glasses needs anti-glare!

Why Every Pair Of Glasses Needs Anti-Glare Treatment

Capturing second pair glasses sales is a challenging, yet common goal coveted by most optometry practices. Here are some strategies to be successful.

Strategies for Easily Capturing Second Pair Glasses Sales

Essilor of America announces instant $100 promotion - a new intitiative to help optometry practices capture second pair sales.

Essilor of America Announces Instant $100 Promotion - Press Release

In this article, I will share how I leverage the Essilor Ultimate Lens Package and how I am growing my optometry practice with it.

Growing My Optometry Practice with the Essilor Ultimate Lens Package ™

Here are my top trending glasses for millennials: blast from the past, brands with a story, modern lifestyle lenses, and blue light protection.

Top Trending Glasses For Millennials

In this article, we review and highlight the best glasses technology trending so far in 2018. The ophthalmic industry continues to innovate.

Best Glasses Technology Trending In 2018

After understanding patient need, there are typically 4 pairs of glasses I prescribe to every patient. I detail them in this article.

4 Pairs of Glasses I Prescribe To Every Patient

With the New Transitions Lenses, there are more options than ever before to meet the eyecare and fashion needs of our patients.

New Transitions® Lenses Bring Style to the Next Level

We hosted a YouTube Live with Pete Hanlin of Essilor and talked about harmful blue light including facts, fiction, and solutions surrounding this topic.

Harmful Blue Light - Fact, Fiction, Solutions YouTube Live

Many opticians shy away from second pair sales, but we need to change how approach them. We're not selling; we're educating patients on protective eyewear.

Increasing Second Pair Sales: Don’t sell. Educate!

Fitting frames to face shapes is an essential skill for optical staff. This article walks you through the process so you can delight your customers (and your boss). Don't forget to download the free cheat sheet!

How to Pair Sunglasses With Face Shape—With Cheat Sheet!

Here are my top reasons why expensive sunglasses are worth the extra cost vs cheaper sunglasses and how you should be educating your patients.

The Today Show Got It Wrong: 3 Reasons Expensive Sunglasses Are Worth The Money

Here is how an optometrist, creator of LAVI Optic, started his own sunglasses company. Find out what makes LAVI Optic different from other sunglasses.